Livio Bisterzo is an entrepreneur and well known for his snack brand Hippeas. Prior to Hippeas he had a luxury grooming range called Kyoku for men in London. It was eventually distributed throughout 40 countries including the United States and Europe. This was his first experience in dealing with an international operation. Once he sold the business he met a Danish entrepreneur named Frederik Senger. Mr. Bisterzo became a backer for his natural foods enterprise. The company was called Little Miracles and after co-managing it for three years he had learned a lot.
After Livio Bisterzo had his third child in 2014 he decided he wanted to start a new consumer brand. At heart he is a marketer and he has a passion for natural foods. He combined the two and founded Green Park as an umbrella company for different brands of food. One of the most popular brands is a snack made from chickpeas called Hippeas. The brand launched in 2016 in the United Kingdom and the United States. The popularity exploded and the brand is growing incredibly quickly.
One of the challenges Livio Bisterzo faced was finding the right individuals to work for his business. He understands the right product is just as important as having the right team. He has teams located in the United Kingdom and the United States and he has to trust them to remain on the right path. With the use of his experience he felt he could make this business work quickly. His business has an excellent plan, direction and the discipline to put it all together.
Livio Bisterzo has learned the unique challenges involved with being an Entrepreneur. It took a lot of resilience and determination for him to become successful. Despite the personal sacrifices he stuck with his vision. He has learned to be humble and that being nice to the people around you is important. His background is simple and he admits his first success went to his head.
According to Livio Bisterzo it doesn’t matter what category, trend or industry you are dealing with. He believes the important aspects are an emotional story with power and a strong brand built around the story.
Follow Livio Bisterzo on twitter.com.