She was named one of the Top Inspiring Women Entrepreneurs by creating a brand that not only brings new things to the table, but combines tradition with progression.
Doe Deere is the founder and CEO of the popularized internet company called Lime Crime. Not everyone outside of the beauty industry has heard of – or knows what Lime Crime is – but certainly everyone within the industry, has probably seen Lime Crime’s notable pigments adorning their favorite influencers or friends faces.
What was the road to creating a beauty empire like? Was it paved with gold while she skipped down it in ruby red slippers? Not so much!
Deere got her start in Russia, where she grew up. It wasn’t until she turned 17 that she had moved to The United States – New York City, to be exact. She had lots to learn from then on, and learn she did. Setting her sites on her goals – Doe Deere started out as a musician and songwriter in a band. She often credits that time of her life to teaching her much needed lessons about running a business, such as appreciating loyal customers and learning the marketing ropes. It was here that she met her soon to be husband, and soon to be business partner.
How did Lime Crime begin?
They always say, success is when luck meets opportunity. Specifically, when you’re creating a product – if you can’t find what you want – make it. Chances are someone will want it to. Doe Deere’s main drive stemmed from her own personal love for adorning her eyes, lips and cheeks with bright colors which at the time, we’re inaccessible. She began experimenting and soon, other’s followed her path. Learn more: https://theweirdstore.net/blogs/the-weird-store/how-doe-deere-became-queen-of-the-unicorns
Eventually, Doe Deere’s personal following exploded and the internet sensation, Lime Crime, was born.
Doe Deere and her company, Lime Crime, aspire to be inspirations as well as hoping to achieve their goal in guiding their audience to be their own inspiration. Doe Deere attributes her own personal inspirations to women who are visionary and fearless in their own sense of style, noting how she would like to be an inspiration to other women one day.
A person that comes from an impoverished background does not entail that (s)he has to live as much throughout this lifetime. This has been proven by Malini Saba, the founder and chairman of the Saban Group, as well as many others before her.
Malini’s life story began when she was born to parents with mid-range income in Kuala Lumpur, Malaysia. Her family then moved to Australia where she remained until the age of 19. Afterward, she made the decision to relocate to the United States with her then husband and try her luck there. This was a huge risk on her part, as she only had 200 dollars as a pocket money when she traveled.
Even though she admitted that they were living in a non-sturdy apartment near the railroad, her former spouse was a student in Stanford University, and it gave Saba the opportunity to join a few classes without paying a cent. The fields of studies that caught her interest were related to investment and business. By the time she gained enough information through the lectures she showed up to, Malini went on to ask for guidance from investment bankers and other professionals in the financial industry who know more than the theories taught in the classrooms. Her persistence to learn the tricks of the trade even led her to come uninvited to various parties where she could meet such experts
Malini Saba’s efforts have paid off since she is now one of the leading female investors on the planet. The investments she had made not only in the US but in South Asia and Europe as well are concentrated in technological, oil and gas, and agricultural industries.
Being a seasoned capitalist in the Silicon Valley, Saba has stocks in companies like Paypal, Netscreen Technologies, and Sycamore Networks. She is also into market commodities. When not a lot of entrepreneurs were doubtful about investing in India, she disregarded the hearsays and bought thousands of hectares of rice fields and ventured into gold mining.
Her success in the business has allowed her to donate millions for the creation of the Heart Research Center for South Asians in Mountain View, California and for the 2004 tsunami victims in Sri Lanka and India.
Malini Saba has put up her own foundation too in 2001 named Stree: Global Investments in Women. This not-for-profit group aims to assist the female members of the population in re-evaluating and rebuilding their societal position.